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In this tumultuous economy, America’s leading consumer brands have come up with a bold new strategy to replace sagging revenues: Filing multi-million dollar lawsuits for brand infringement.
Recently it was reported that America’s leading cereal manufacturer, Kellogg’sis suing a Californian non-profit organization, the Maya Archeology Initiative, claiming the nonprofit’s use of a toucan in its logo (left) too closely resembles Kellogg’s famous Fruit Loops cereal icon, Toucan Sam. Apparently Kellogg’s is trying to corner the market on both high-fructose breakfast cereals and cartoon toucan characters.
Kellogg’s is no stranger to filing lawsuits for brand infringement. In 1998, they sued Exxon over the oil company’s use of a tiger for a long-running ad campaign to “put a tiger in your tank.” Kellogg’s claimed that Exxon’s tiger bore too close a resemblance to their own famous icon, Tony the Tiger. Apparently, Kellogg’s is also trying to corner the market on cartoon tigers – perhaps with an eye to opening America’s first cartoon zoo.
Last week I shared with you some bold new initiatives planned by America’s leading Tea Party politicians to wipe out the entire US Debt before the end of the year. Think of it as a gigantic Christmas present to America from the Tea Party (so long as you’re not elderly, disabled, poor, a member of a labor union, Muslim or, worse yet, gay).
You can read last week’s post here, where you will learn about brilliant ideas put forth by some of the brightest stars in the Tea Party caucus of Congress to save trillions in wasteful spending in the areas of healthcare, education, and financial regulatory reform.
As brilliant as those thoughtful plans are, I’ve saved the best of the best for this week’s conclusion. So let’s get started, shall we? Here are some even more brilliant debt-reduction schemes waiting to be implemented by the Tea Party-controlled Congress* (a wholly-owned subsidiary of Koch Brothers Industries*).
It was not too long ago that I held a deep-seated prejudice. No, I am not talking about my longstanding hatred of Hungarians, nor my antipathy towards vegetarians, nor even my heated disdain for anyone who earns more money than I do. I’m, of course, talking about my bigotry towards the elderly. Until quite recently, I lived under the misguided belief that old people tended to be poorer drivers and should have their driver’s licenses revoked once they turned 80.
In fairness, I have some supporting data to back up my bias. My grandfather did not stop driving until he was 86. In his later years he rarely used his turn signal, usually opting to indicate his intentions with his windshield wiper lever instead. He thought STOP signs were for pedestrians. My mother, now age 90, only turned over the car keys at age 85 when she attempted to park her car in her own garage. That wouldn’t have been a problem except for her small oversight of forgetting to raise the garage door before entering the garage.
So imagine my surprise when I read about a new study this week that shows that grandparents are far safer drivers than parents when kids are in the car. In fact, the study conducted by State Farm Insurance involving claims for collisions between 2003 and 2007 concluded that kids are 50% less likely to become involved in an accident involving injuries when a grandparent is driving than when a parent is behind the wheel.
Okay, I admit it. I’m not perfect. I don’t like vegetables. I tend to look down on anybody from the South named Earl or Cletus. I sometimes just mouth the words during the national anthem instead of singing. And last month, when a volunteer knocked on my front door collecting for Greenpeace I told him I gave at the office. I hadn’t. What can I say? I’m not perfect.
So when my wife took both our girls recently on a two-week trip out of town, I had the entire house to myself. I have never had that much independence and freedom in the entire 24 years of our marriage. And well, a man has certain needs, if you know what I mean.
While my wife and kids were away, something I am not proud of, well, it just happened. I got swept up by a woman who just wowed me. I started spending time with her each evening, in my otherwise empty house. I would close my blinds for privacy and take the phone off the hook. And then I would just stare at her somewhat awkwardly – usually saying very few words. In my defense, the attraction was purely intellectual. Before I knew it, a most unexpected long distance relationship began. You see, I live in Seattle. She lives in New York City.